Who writes the HTML — and when?

That is the only question. Pick an answer and every buzzword sorts itself out.

Client-Side Rendering

What Google's crawler sees

Scorecard

At PW: marketing and SEO pages (pw-talk-web, center-page) lean on server-rendered or static HTML because Google has to read them. Logged-in product surfaces (react-batches, help-centre-react-fe) are client-rendered widgets, because nobody is SEO-ing a page that needs your password.